Google Penguin Update: Are you ready?

As you may have heard, Google is working on a new Penguin update, one that Matt Cutts, the head of search spam at Google, said will be, “jarring and jolting.” In fact, he also said (at SES San Francisco), “you don’t want the next Penguin update.” Oh boy. So…are you prepared? Have you implemented any Read More…

13 Steps to Writing for SEO

If you’re a blogger…or someone who runs any sort of website, SEO (search engine optimization) is the thing you focus on (it should be in the top five, anyhow). But how do you write for SEO? Surely, you can’t just fire up your laptop and write and write and write, click publish, and think that Read More…